In addition to the above-mentioned access data, cookies are stored in the Internet browser of the device you are using when you visit the website. These are small text files with a sequence of numbers that are stored locally in the cache of the browser used. Cookies are not part of the PC system and cannot run any programs. They serve to make our website user-friendly. The use of cookies may be technically necessary or for other purposes (e.g. analysis/evaluation of website usage).
- A) TECHNICALLY NECESSARY COOKIES
Some elements of our website require that the calling browser can be identified even after a page change. The following data is processed in cookies:
The user data collected by the technically necessary cookies is not processed for the creation of user profiles. We also use “session cookies”, which store a session ID with which various requests from your browser can be assigned to the shared session. Session cookies are necessary for the use of the website. In particular, it allows us to recognize the device you are using when you return to the website. We use this cookie to recognise you on subsequent visits to the website if you have an account with us, otherwise you will need to re-register each time you visit the website. The legal basis for this processing is Art. 6, para. 1, sentence 1, letter f) of the GDPR. We use session cookies to make the use of the website more attractive and efficient. Session cookies are deleted as soon as you log out or close your browser.
Most browsers are configured to accept cookies automatically. You can object to the processing. Your right to object exists for reasons arising from your particular circumstances. We will not continue to process your data unless we can prove compelling and legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal rights (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
You can deactivate or restrict the transmission of cookies by changing the settings of your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it is possible that not all functions of the website can be used to their full extent.
- B) COOKIES THAT ARE NOT TECHNICALLY NECESSARY
We also use cookies on the website which enable us to analyse the browsing behaviour of users. For example, the following data is stored and processed in cookies:
- search terms entered,
- frequency of page views,
- use of website functions.
These cookies are used to make the use of the website more efficient and attractive. The legal basis for this processing is Art. 6, para. 1, sentence 1, letter f) of the GDPR. Cookies that are not technically necessary are automatically deleted after a certain period of time, which can vary depending on the cookie.
You may object to the processing. Your right to object exists on grounds arising from your particular circumstances. We will not continue to process your data unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal rights (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
By changing your browser settings, you can block cookies generally or selectively or delete those that have already been saved. You can also ensure that the relevant information is displayed before a cookie is set. You can also prevent the use of cookies by opening your browser in “private mode”. If you change your browser settings to use or disable cookies, the functionality of this website may be limited.
Insofar as we integrate third-party cookies into our website, we will point out this separately below.
CONTACT WITH OUR COMPANY
If you contact our company, for example via the contact form on the website, the personal data you have provided will be processed by us in order to respond to your request.
For the processing of requests via the contact form on the website, it is imperative to provide a name and a valid e-mail address. When the message is sent to us, the following data will also be processed:
- IP address,
- date/time of registration.
The legal basis for the processing is Art. 6, para. 1, sentence 1, letter f) of the GDPR or Art. 6, para. 1, sentence 1, letter b) of the GDPR if the purpose of the contact is to conclude a contract. If you need to enter your data to conclude a contract, it may not be possible to conclude or execute a contract or process an application if the data is not provided.
The processing of personal data from the input mask serves only to process the contact. In the case of contact by e-mail, this is also in the legitimate interest of processing the data. The other personal data processed during the sending process serves to prevent misuse of the contact form and to ensure the security of our IT systems.
In this case, the data will not be passed on to third parties. The data is processed exclusively for the purpose of processing the conversation. We will delete the resulting data when processing is no longer necessary or limit processing to compliance with the applicable legal storage obligations.
You may object to the processing. Your right to object exists on grounds arising from your particular circumstances. We will not continue to process your data unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal claims (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
PROCESSING AND TRANSMISSION OF PERSONAL DATA FOR CONTRACTUAL PURPOSES
We process your personal data if and insofar as this is necessary for the initiation, creation, performance and/or termination of a legal transaction with our company. The legal basis for this is Art. 6, para. 1, sentence 1, letter b) of the GDPR. If the processing of data is necessary for the conclusion of a contract, the conclusion of the contract, the performance and/or termination of a legal act with our company may be impossible if the data is not provided.
Once the purpose has been fulfilled (e.g. performance of the contract), the personal data is blocked or deleted for further processing, unless we have the right to retain and process it, as the case may be, on the basis of a consent given by you (e.g. consent to the processing of the e-mail address for sending advertising e-mails), a contractual agreement, a legal authorization (e.g. authorization to send direct advertising) or legitimate interests (e.g. retention for the purpose of asserting rights).
The transmission of your personal data takes place in this respect, if
- it is necessary for the creation, execution or termination of legal transactions with our company (e.g. in case of transmission of data to a payment service provider / shipping company for processing a contract with you), (Art. 6 para. 1 sentence 1 letter b) GDPR), or
- a subcontractor or vicarious agent, whom we use exclusively to provide the offers or services you have requested from us, needs this data (unless you are expressly informed otherwise, such vicarious agents are only allowed to process this data to the extent necessary to provide the offer or service), or
- there is an enforceable administrative order (Art. 6 para. 1 sentence 1 letter c) GDPR), or
- there is an enforceable court order (Art. 6 para. 1 sentence 1 letter c) GDPR), or
- we are legally obliged to do so (Art. 6 para. 1 sentence 1 letter c) GDPR), or
- the processing is necessary for the protection of the vital interests of the data subject or of another natural person (Art. 6 (1) sentence 1 (d) GDPR), or
- it is necessary for the performance of a task in the public interest or in the exercise of official authority (Art. 6 para. 1 sentence 1 letter e), or
- we are entitled or even obliged to pursue overriding legitimate interests (Art. 6 para. 1 sentence 1 letter f) of the GDPR).
Any transmission of your personal data beyond this to other persons, companies or organisations will only take place if you have given your effective consent to such transmission. The legal basis for the processing in this case is Art. 6, para. 1, sentence 1, letter a) of the GDPR.
E-MAIL MARKETING
ACQUISITION OF EXISTING CUSTOMERS
We reserve the right to use the e-mail address you provided to us as part of the order in accordance with the legal provisions in order to send you the following content by e-mail during or after the order, unless you have already objected to the processing of your e-mail address:
- other interesting offers from our portfolio,
- about events in our society,
- questions about your specific product development wishes,
- requests for feedback.
Insofar as the sending of electronic information is not necessary for the execution of the contract (e.g. e-mail in informative form) and the legal basis of Art. 6, para. 1, sentence 1, letter b) GDPR is relevant, the processing is based on the legal basis according to Art. 6, para. 1, sentence 1, letter f) GDPR. Our legitimate interests in the above-mentioned processing are the increase and optimization of our services, the sending of direct advertising and the guaranteed customer satisfaction. We will delete your data if you terminate your contract of use, but no later than three years after the termination of the contract.
We would like to point out that you can object to the receipt of direct advertising and the processing of data for direct advertising purposes at any time without incurring any costs other than the transmission costs according to the basic rates. You have a general right of objection without stating reasons (Art. 21, para. 2 GDPR). After you have exercised your right of objection, we will delete your data in the context of the acquisition of existing customers. To do this, click on the unsubscribe link in the relevant e-mail or send us your objection to the contact details listed under “Responsible supplier”.
TRANSMISSION OF PERSONAL DATA FOR LAW ENFORCEMENT / ADDRESS RETRIEVAL / COLLECTION PURPOSES
In the event of non-payment, we reserve the right, in the event of a legitimate interest in accordance with Art. 6, para. 1, sentence 1, letter f) of the GDPR, to pass on the data provided at the time of the order to a lawyer and/or external companies in order to determine the address and/or to enforce the law.
Furthermore, we pass on your data if this is necessary to exercise our rights, as well as the rights of our affiliated companies, cooperation partners, employees and/or users of our website. Under no circumstances will we sell or rent your data to third parties. The transfer of this data is based on Art. 6, para. 1, sentence 1, letter f) of the GDPR.
We delete the resulting data when storage is no longer necessary or restrict processing if there are legal storage obligations.
You may object to the processing. Your right to object exists on grounds arising from your particular circumstances. We will not continue to process your data unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal rights (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
ACCOMMODATION
We use external hosting services to provide the following services: infrastructure and platform services, computing capacity, storage resources and database services, security services and technical maintenance. All data required for the operation and use of our website is processed.
We use external hosting services for the operation of this website. With the use of external hosting services, we aim at an efficient and secure provision of our website. The legal basis for the processing is Art. 6, para. 1, sentence 1, letter f) of the GDPR.
The collection of data for the provision and use of the website and the processing of data by external hosts is mandatory for the operation of the website. You may object to the processing. Your right to object exists for reasons arising from your particular situation. We will not continue to process your data unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal claims (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
INTEGRATION OF THIRD-PARTY CONTENT
The website includes third-party content such as videos, maps, RSS feeds or graphics from other websites. This integration always assumes that the providers of this content (“third party providers”) detect the IP addresses of the users. Without the IP address, they cannot send the content to the respective user’s browser. The IP address is therefore necessary for the presentation of these contents.
We endeavour to use only third-party content that processes the IP address for the sole purpose of providing the content. However, we have no influence on whether third parties process IP addresses for statistical purposes, for example. Insofar as we are aware, we will inform you of this below.
Some third party suppliers may process data outside the European Union.
You can prevent this by installing a JavaScript blocker such as the “NoScript” browser plugin (www.noscript.net) or by deactivating JavaScript in your browser. You can object to the processing. Your right to object exists for reasons arising from your particular circumstances. We will not continue to process your data unless we can prove compelling and legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal rights (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
GOOGLE RECAPTCHA
We use “Google reCAPTCHA” (hereinafter “Google reCAPTCHA”) on our website. The service provider is Google.
The purpose of reCAPTCHA is to check whether the data on the website (e.g. in a contact form) is entered by a person or by an automated program. For this purpose, reCAPTCHA analyses the behaviour of the website visitor on the basis of various characteristics. This analysis starts automatically as soon as the user accesses the website. For the analysis, reCAPTCHA evaluates various pieces of information (e.g. IP address, duration of the visitor’s visit to the website or the mouse movements made by the user). The data collected during the analysis is transmitted to Google. Google also processes your personal data in the USA and is subject to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. You can find Google’s certification at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.
reCAPTCHA scans run entirely in the background. You are not informed that a scan is in progress.
The processing is based on Art. 6, para. 1, sentence 1, letter f) of the GDPR. We have a legitimate interest in protecting our web offers from abusive automated spying and unwanted e-mail advertising (spam). We have no knowledge of the storage period at reCAPTCHA and have no influence on it.
For more information about Google reCAPTCHA and Google’s privacy policy, please see the links below:
https://policies.google.com/privacy?hl=fr and https://www.google.com/recaptcha/intro/android.html.
You may object to the processing. Your right to object exists on grounds arising from your particular circumstances. We will not continue to process your data unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal rights (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
AJAX GOOGLE SEARCH API
We use the Google AJAX search API as a central search service. The integrated search service enables a full-text search of the current Internet content.
For the information of users, the text “search with Google™ …” is displayed in the search box. If the input field in the search box is selected by the user and filled with a search term, an additional link appears below the search box that links to this data protection information.
Data is only transferred to Google when you activate the search box, start a full-text search and thus open the search results page. By using the search function on the search results page, your data is also transferred to Google at the same time. This includes, for example, the search terms you entered and the IP address of the computer you are using. If you visit our official website without enabling the Google AJAX Search API, no data will be transferred to Google. We would like to point out that the processing of any personal data transmitted is the responsibility of Google and that we have no influence on the type and extent of the data transmitted or on its further processing. If you are logged in to Google at the same time, the Google service is able to assign the information directly to your user profile. You must log out to avoid the collection of information on your profile.
The legal basis for the processing is Art. 6, para. 1, sentence 1, letter f) of the GDPR. The purpose of the processing is to make our website more attractive and to offer you an additional service. We have no knowledge of the storage period at Google and have no influence on it.
For more information about Google’s user data practices (privacy policy), please visit https://policies.google.com/privacy?hl=fr.
You may object to the processing. Your right to object exists on grounds arising from your particular circumstances. We will not continue to process your data unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal rights (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
You can deactivate or restrict the transmission of cookies by changing the settings of your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. You can also prevent the use of cookies by opening your browser in “private mode”. If cookies are deactivated for our website, it is possible that not all functions of the website can be used to their full extent.
GOOGLE WEB FONTS
For consistent font display, we use web fonts provided by Google. When you open a page, your browser downloads the web fonts you need to display the text and fonts correctly into its cache.
To do this, the browser you are using must connect to Google’s servers. Google knows that you have accessed our website via your IP address. Google also processes your personal data in the United States and is subject to the Privacy Shield agreement between the European Union and the United States, https://www.privacyshield.gov/EU-US-Framework. You can find Google’s certification at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active. The use of Google’s web fonts is in the interest of a uniform and attractive presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6, para. 1, sentence 1, letter f) of the GDPR. We have no knowledge of the storage period at Google and have no influence on it.
For more information on Google’s web fonts, please visit https://developers.google.com/fonts/faq and Google’s privacy policy: https://www.google.com/policies/privacy/.
You may object to the processing. Your right to object exists on grounds arising from your particular circumstances. We will not continue to process your data unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal rights (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
GOOGLE TAG MANAGER
We use Google Tag Manager on our website. Google Tag Manager is a solution that allows marketers to manage a website’s tags through a single interface. The Tag Manager tool itself (which implements the tags) is a cookie-free domain and does not collect any personal data. The tool triggers other tags that may themselves collect data. Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, it will persist for all tracking tags implemented with Google Tag Manager.
YOUTUBE VIDEOS
We use the plugins of the video platform YouTube.de or YouTube.com on the website, a service operated by YouTube LLC (principal place of business at 901 Cherry Avenue, San Bruno, CA 94066, USA; “YouTube”) and represented by Google. Through the use of plugins, we can also integrate into this website visual content (“videos”), which we have published on Youtube.de or Youtube.com.
The videos are all included in “extended data protection mode”, which means that no data about you as a user is transmitted to YouTube if you do not play the video. Only when you play the videos will the following data be transmitted. We have no influence on this transmission of data.
When you visit the website, YouTube is informed that you have accessed the corresponding subpage of our website. In addition, the data mentioned under “Access data” is transmitted. This occurs regardless of whether YouTube provides a user account to which you are logged in or whether no user account exists. If you are logged in to Google, your data is assigned directly to your account. If you do not want your profile to be associated with YouTube, you must log out before activating the button. YouTube stores your data as user profiles and processes them for advertising, market research and/or website design purposes as required. Such evaluation is carried out in particular (even for users who are not logged in) in order to provide need-based advertising and to inform other users of the social network about your activities on our website. Google also processes your personal data in the United States and is subject to the Privacy Shield agreement between the European Union and the United States, https://www.privacyshield.gov/EU-US-Framework. You can find Google’s certification at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.
The legal basis for the processing is Art. 6, para. 1, sentence 1, letter f) of the GDPR. The purpose of the processing is to make our website more attractive and to offer you an additional service. We have no knowledge of the storage period at YouTube and have no influence on it.
Further information on the purpose and scope of processing by YouTube can be found in the privacy policy at https://policies.google.com/privacy?hl=de&gl=fr.
You may object to the processing. Your right to object exists on grounds arising from your particular circumstances. We will not continue to process your data unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal rights (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
You can deactivate or restrict the transmission of cookies by changing the settings of your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. You can also prevent the use of cookies by opening your browser in “private mode”. If cookies are deactivated for our website, it is possible that not all functions of the website can be used to their full extent.
GOOGLE ANALYTICS
In order to optimally adapt our website to your interests, we use Google Analytics, a web analysis service of Google. Google Analytics uses so-called “cookies” (see “Cookies” above), which are stored on your computer and allow you to analyse your use of the website. The information generated about your use of this website will be transmitted to a Google server in the USA and processed there.
If IP anonymisation is activated on this website, your IP address will be abbreviated by Google in the Member States of the European Union or in other countries that have signed the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the United States and truncated there. Google will use this information on our behalf to evaluate your use of the website, to compile reports on website activities for us and to provide other services related to website and Internet use.
The IP address transmitted by your browser within the framework of Google Analytics will not be merged with other Google data.
This website uses Google Analytics with the “_anonymizeIp()” extension. This means that IP addresses are processed in an abbreviated form, which excludes the possibility of identifying users. If a link to a person can be established from the data collected about you, this is immediately excluded and the personal data is therefore immediately deleted.
We use Google Analytics to regularly analyse and improve the use of our website. The statistics enable us to improve our offer and make it more interesting for you as a user. In exceptional cases where personal data is transferred to the USA, Google is subject to the Privacy Shield between the European Union and the USA, https://www.privacyshield.gov/EU-US-Framework. You can find Google’s certification at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.
The legal basis for the processing of Google Analytics is Art. 6, para. 1, sentence 1, letter f) of the GDPR. Analytics cookies are deleted after fourteen months at the latest.
You can find more information about the third-party provider Google at :
https://www.google.com/analytics/terms/de.html, https://www.google.com/intl/de/analytics/learn/privacy.html, https://policies.google.com/privacy?hl=fr&gl=de.
You may object to the processing. Your right to object exists on grounds arising from your particular circumstances. We will not continue to process your data unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, and also if the processing serves to assert and exercise or defend legal claims (Art. 21, para. 1 GDPR). You can notify us of your objection via the contact details listed under “Responsible provider”.
You can prevent the storage of cookies by selecting the appropriate settings on your browser, but please note that in this case you may not be able to use all the features of this website. You can also prevent Google from collecting the data generated by the cookie about your use of the website (including your IP address) and from processing this data by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=fr. You can also prevent the use of cookies by opening your browser in “private mode”.
